Privacy Policy

Last updated: 26 July 2026

1. Who we are

Sky Coaches ("we", "us", "our") provides coach hire and private group transport services in the United Kingdom and Europe. This notice explains how we handle personal information when you use our website, request a quote, or travel with us.

2. How to contact us

3. Information we collect

Depending on how you interact with us, we may collect:

  • Contact details — name, email address, phone number.
  • Enquiry and booking details — pickup and destination addresses, journey dates and times, passenger numbers, vehicle preferences, luggage and accessibility requirements.
  • Customer account details, where you have registered.
  • Communications you send us by email, phone, WhatsApp or through website forms.
  • Technical information such as IP address and browser type, collected by our website hosting for security and reliability.

4. How we use your information

  • To respond to enquiries and provide quotes.
  • To arrange and deliver coach hire and transport services.
  • To communicate with you about your booking.
  • To manage customer accounts and internal records.
  • To improve our website and services.
  • To comply with legal, tax and regulatory obligations.

5. Lawful bases

Where UK GDPR applies, we rely on:

  • Contract — to provide the transport services you have requested.
  • Legitimate interests — to run our business, respond to enquiries and keep our services secure.
  • Legal obligation — where we are required to keep records.
  • Consent — for optional marketing communications, where applicable.

6. Service providers

We use trusted service providers to run our website and business, including website hosting, database and email delivery. These providers process personal information on our behalf under appropriate agreements.

A current list of our confirmed processors is available on request.

7. International transfers

Some of our service providers may process data outside the United Kingdom. Where this happens, we take steps to ensure appropriate safeguards are in place in line with UK data protection law.

8. How long we keep information

We keep personal information only for as long as necessary for the purposes described in this notice, or to meet legal and accounting obligations. Retention periods vary depending on the type of record.

9. Security

We use appropriate technical and organisational measures to protect personal information against unauthorised access, loss or misuse.

10. Marketing preferences

We will only send marketing communications where we have an appropriate lawful basis. You can ask us to stop sending marketing at any time by contacting us at Info@skycoaches.co.uk.

11. Your rights

Under UK data protection law you have rights to access, correct, erase, restrict or object to the processing of your personal information, and to data portability, where these rights apply. To exercise any of these rights, please contact us using the details above.

12. Complaints

If you are unhappy with how we have handled your personal information, you can contact the UK Information Commissioner's Office at ico.org.uk.

13. Changes to this notice

We may update this notice from time to time. The "last updated" date at the top of the page shows when it was most recently changed.

See also our Cookie Policy.